Project Sales is
BASIC

Turn Your Bookings into Disbursals

With BASIC Home Loan, provide seamless loan support, faster approvals and a better home-buying experience to your customers.

75+ Builders Served
85%Disbursal Rate
₹15,000+ CrTotal disbursements
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What We Do

At BASIC, we bridge the gap between developers, buyers, and lenders through our tech-enabled platform. We bring a single operating framework to your doorstep, simplifying your customers’ homeownership journey.

End-to-End APF Support
End-to-End APF Support

Project approvals and financing support that help buyers make decisions sooner

Access to Leading Lenders
Access to Leading Lenders

Offer the right financing solution for every buyer profile

Sales & CRM Integration
Sales & CRM Integration

New launches & under-construction projects supported

On-Ground + Tech-Enabled Execution
On-Ground + Tech-Enabled Execution

Smoother disbursals aligned to milestone collections

2.5 Lakhs

Loans Processed

₹15,000 Cr+

Total Disbursements

150+

Lending Partners

30,000+

Home Loan Advisors

Our Lending Partners
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BASIC for Builders

Our model is built to help you scale faster and with transparency, so you can focus on what you do best – building great projects.

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Single-point contact for all lender coordination—no juggling multiple DSAs or bank RMs
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Real-time visibility into every loan application via our tech dashboard
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On-ground loan facilitation team stationed at your sales office (if needed)
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End-to-end APF (Approved Project Financing) management across multiple lenders
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Single-point contact for all lender coordination—no juggling multiple DSAs or bank RMs
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Real-time visibility into every loan application via our tech dashboard
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On-ground loan facilitation team stationed at your sales office (if needed)
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End-to-end APF (Approved Project Financing) management across multiple lenders

Why Choose Us

We're not just another DSA network. BASIC combines technology, on-ground support, and multi-lender access to deliver a seamless loan facilitation experience for your buyers and sales teams.

End-to-end APF support across multiple lenders
End-to-end APF support across multiple lenders

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On-ground loan facilitation support with tech-enabled visibility.
On-ground loan facilitation support with tech-enabled visibility.

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Multi-lender loan processing for diverse buyer profiles.
Multi-lender loan processing for diverse buyer profiles.

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Coordination with sales, CRM, and channel partners
Coordination with sales, CRM, and channel partners

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Flexible partnership models (Direct, CP-led, or Hybrid)
Flexible partnership models (Direct, CP-led, or Hybrid)

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HOM-i: The BASIC Advantage

5,000+ On-Ground Agents
5,000+ On-Ground Agents

Trained professionals across India for OSV and document collection

AI-Powered Credit Assessment, Available 24x7
AI-Powered Credit Assessment, Available 24x7

Instant credit insights and financing guidance for potential customers, anytime, anywhere!

APF Checks & Instant Buyer Assistance
APF Checks & Instant Buyer Assistance

Answers property and home-loan related queries in real time without burdening your sales team.

Real-Time Tracking
Real-Time Tracking

End-to-end visibility from lead to login submission

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India’s First AI Assistant For Home Loans

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    Eligibility & applications
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    Check Property info
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    Bank comparisons
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    Credit score & APF checks

Let’s Enable Financing For Your Project

  • Partner with BASIC and give your buyers seamless access to 150+ lenders. From APF to disbursal, we've got you covered.
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FAQs

BASIC helps builders simplify buyer financing through end-to-end loan support, multi-lender access, APF assistance, technology-enabled processing, and dedicated on-ground support.